Direct marketing: Negotiating the data protection maze | Practical Law

Direct marketing: Negotiating the data protection maze | Practical Law

A look at the legal issues that direct marketers need to consider when using customer information.

Direct marketing: Negotiating the data protection maze

Practical Law UK Articles 2-102-6499 (Approx. 17 pages)

Direct marketing: Negotiating the data protection maze

by Heather Rowe, LLovells
Law stated as at 06 Feb 2004United Kingdom
A look at the legal issues that direct marketers need to consider when using customer information.