Attorneys Beware: The Dangers of Communicating with Potential Class Members in a Class Action | Practical Law

Attorneys Beware: The Dangers of Communicating with Potential Class Members in a Class Action | Practical Law

This Legal Update addresses the risks associated with communicating with potential class members in a class action.

Attorneys Beware: The Dangers of Communicating with Potential Class Members in a Class Action

by Practical Law Litigation
Published on 21 Jan 2014USA (National/Federal)
This Legal Update addresses the risks associated with communicating with potential class members in a class action.
A lawsuit does not become a class action unless and until the court enters an order certifying that the case satisfies the criteria set out in Rule 23 of the Federal Rules of Civil Procedure (FRCP). Counsel must be careful when communicating with potential class members before the entry of a certification order, as these communications can lead to ethical violations and other consequences in the action.

Why Would Counsel Communicate with Potential Class Members?

There are many reasons why counsel may need to communicate with potential class members before certification.
For example, the plaintiffs' counsel may want to:
In contrast, the defense may want to:

Which Ethical Rules Could These Communications Violate?

Depending on the context, content and intent, pre-certification communications with potential class members may violate the American Bar Association's Model Rules of Professional Conduct (Model Rules) and corresponding state ethical rules prohibiting:
  • Communications with a person the lawyer knows to be represented by another lawyer in the matter (Model Rule 4.2).
  • False or misleading communications about the lawyer's services (Model Rule 7.1).

Communications with a Represented Party

There is not complete uniformity among courts regarding whether pre-certification communications with potential class members violate Model Rule 4.2, however the weight of authority suggests that potential class members are not represented until the class is certified (see Hammond v. City of Junction City Ks., No. 00-cv-2146, , at *4 (D. Kan. Jan. 23, 2002)). Courts in jurisdictions that permit defendant's counsel to communicate with potential class members generally allow these communications absent a showing of abuse or coercive tactics (see Reid, , at *29; but see A & R Body Specialty & Collision Works, Inc., v. Progressive Cas. Ins. Co., No. 07-cv-929, , at *4 (D. Conn. Sept. 5, 2012) (prohibiting defense counsel from communicating with potential class members about settling claims despite there being no record of any threats or coercion to the putative class members)).
Model Rule 4.2 may also apply where plaintiffs' counsel attempts to communicate with potential class members who also are senior or managerial employees of the defendant. These individuals may be represented by the defendant's counsel by virtue of their job-related responsibilities and authority (see Hammond, , at *9).

False or Misleading Solicitation

Plaintiffs' counsel must be wary when seeking to enlarge the class through solicitation, which may violate Model Rule 7.1 if it:
  • Is not clearly an advertisement.
  • Does not disclose all material facts about the action.
  • Does not provide adequate disclosure of the costs and benefits of participating in a class action.

Consequences of Improper or Abusive Pre-certification Communications

If a communication between counsel and a potential class member is considered improper or abusive, it may result in the following:
For more information on navigating ethical and privilege issues in class actions, see Practice Note, Ethical and Privilege Issues in Class Action Communications.
For more information on class actions generally, see Practice Note, Class Actions: Overview.