FTC Approves Face Match to Verified Photo COPPA Parental Consent Method | Practical Law

FTC Approves Face Match to Verified Photo COPPA Parental Consent Method | Practical Law

The FTC has approved the use of face match to verified photo identification (FMVPI) technology as a method to verify parental consent required by the Children’s Online Privacy Protection Act (COPPA) Rule.

FTC Approves Face Match to Verified Photo COPPA Parental Consent Method

Practical Law Legal Update w-000-9598 (Approx. 4 pages)

FTC Approves Face Match to Verified Photo COPPA Parental Consent Method

by Practical Law Intellectual Property & Technology
Published on 20 Nov 2015 • USA (National/Federal)
The FTC has approved the use of face match to verified photo identification (FMVPI) technology as a method to verify parental consent required by the Children’s Online Privacy Protection Act (COPPA) Rule.
In a November 19, 2015 press release, the FTC announced approval of the use of face match to verified photo identification (FMVPI) technology as a method to verify parental consent as required by Children’s Online Privacy Protection Act (COPPA) Rule.
The FMVPI process consists of:
  • A parent providing a computer image of a photo identification, which is verified using various technologies.
  • The parent then providing a picture of themselves taken with a phone or webcam, which is analyzed to confirm that the image is of a live person and not of a still picture.
  • A comparison of the photo ID and live photo to confirm that the person submitting the photo is the same person from the identification.
The application to approve the use of FMVPI as a parental consent verification method was submitted by Riyo, Inc., and was approved by a 4-0 vote.